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ai

How I actually use AI as a consultant and creator—no hype, no buzzwords. Tools, habits, and experiments in the wild.

The Cake Is a Lie: Why AI Isn’t Ready

The Cake Is a Lie: Why AI Isn’t Ready

Everyone says AI can build for you — that you just describe the thing, and it ships itself. But I actually tried. I took it seriously. And what I found was brittle, inconsistent, and full of guesswork. If it took this much effort to build a landing page, what happens when the stakes are higher?

The Machine Loom

The Machine Loom

If humans are the loom, AI is the thread—fast, abundant, and increasingly tangled.

The Sky Is Not Falling

The Sky Is Not Falling

I built the core Let’s Pepper site in under 2 hours—then spent over 8 trying to get one visual detail (the section dividers) to look right. AI can prototype, but it doesn’t ship. This post breaks down why the real work happens after the first draft, and why experience still matters more than ever.

When the Tools Get in the Way

When the Tools Get in the Way

We made websites easier to build by hiding the code. But now that AI can write that code for us, the abstraction layers are becoming the new friction.

The Role of Self-Awareness in Every Tool I Use

I don’t chase tools anymore. If it fights my instincts or adds ceremony, I’m out. If it sharpens my clarity, it stays. That’s the filter.

How I Structure My AI Workflows to Support Real Thinking

My AI workflow isn’t about speed—it’s about clarity. Here’s how I use LLMs to shape messy ideas and reduce drag when I need to think straight.

Why I Use AI Every Day (And Why I Started Writing About It)

I didn’t use AI to go faster—I used it to catch up with myself. This blog is where that journey turned into something useful and real.